Tuesday, 24 November 2015

My Psychographic Target Audience Profile


Pop magazines appeal to a few psychographic groups these include; Reformers, aspirers and explorers. Reformers are socially aware and usually very free minded people who aren't restricted, like this genre of music isn't restricted in any way. Aspirers because they are young and look up to the artists and are interested in the look of the band. Explorers fit well because they are normally quite young and energetic and loud like the pop genre itself. 

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